May 18, 2004

geico v. google

Let the conspiracy theories begin: [Geico’s suing Google](http://news.com.com/2100-1024_3-5215107.html?part=rss&tag=feed&subj=news “Geico sues Google, Overture over trademarks CNET News.com”) (and others) over their use of trademarks in search-based advertising. Geico’s a subsidiary of Warren Buffett’s Berkshire Hathaway, and Buffett’s a good friend of Gates, so there’s gotta be some good (and pointless) punditry coming our way…