September 18, 2008

these are good

I think the Seinfeld + Gates long form ad was a lure to get us warmed up for these new “I’m a PC” spots. Which I think are great. Leaving aside operating system and brand preference for a minute, what’s works with these ads is the message of joy and abundance and widespread use of Personal Computing.

I use a Mac these days, but I’m also a PC. And I wear glasses.