when we started FEED, it was much harder to imagine a world of asymmetric media, where a small group of underfunded writers and editors and designers could compete with giant corporations with vast payrolls, satellites, printing presses on their side. I’m not sure Stefanie and I fully realized how profound that shift would be when we started FEED. In some sense, we started it for the oldest of reasons: because we could.
Emphasis emphatically mine. Link via Kottke.