January 19, 2008

designers accord

Business Week’s Jessie Scanlon covers The Designers Accord, “a call to arms for designers to engage in the environmental movement with optimism and creativity.” The core of The Designers Accord is a set of principles around bringing sustainability principles and practices to the product design process. From Scanlon’s piece:

For clients this is significant because it means that sustainability is going to be part of the conversation regardless of what studio they’re talking to. Core77’s Chochinov draws a comparison to LEED (Leadership in Energy & Environmental Design), the rating system introduced by the U.S. Green Building Council in 2000. “Today, you can’t have a conversation with an architect without the question of LEED coming up,” he says.

LEED obviously has a head start, with its well-defined set of ratings and processes for project certification and professional accreditation. It will be interesting to follow Designers Accord to see if there is a similar path to follow w/r/t product and packaging design…