book reviving

Scott Berkun tosses off something interesting in a quick post pointing to recent reviews of his (most excellent, highly recommended) book The Art of Project Management:

Most folks don’t know it but the window for books is small: if it’s not picked up in reviews soon after publication, odds are slim anyone will ever even hear about it.  My own interests aside, any time you write a blog post or amazon review for a book, it makes a huge difference to us authors.

This is “Long Tail 101,” of course[1], but it’s always great to hear it straight from the authors out on the tail, so support the ones you love!

[1]  What’s the over/under on how long it will take until a top 20 MBA program offers a course in The Economics of the Long Tail?